Work

Crafted with purpose. Designed to perform.

Every site I build starts with understanding the people behind the business - their goals, audience, and story. From there, I design intuitive, beautiful websites that not only look great but work hard, every day, to support growth and connection.

From simple one-page showcases to complex research archives and ecommerce stores, these are websites created with strategy, storytelling, and a genuine care for detail. Below are a few examples of recent collaborations - each one tailored, practical, and proudly made in right here in Ōtautahi Christchurch.


Global Research

Market & Social Research Specialists

Global Research provides insight and evidence that help organisations make better decisions - from national government agencies to local councils and private sector clients.

I’ve worked with the team for over 10 years, building two websites during that time as their business has grown and diversified. The latest site includes an extensive project library, a thought-leadership-driven content strategy, and a clean, data-led design that reflects their professionalism and credibility.

Our work together included planning sessions, UX design, and full development, as well as ongoing content updates and structural refinements. Beyond the digital space, I also helped coordinate building signage and branding, working alongside Action Signs to ensure visual consistency from web to workplace.

Services: Strategy · Design · Development · Content & UX Planning · Ongoing Support · Signage Coordination

NEW WEBSITE LAUNCHING NOVEMBER 2025!

RSL – Recreation, Sport & Leisure Consultancy

Feasibility, Planning & Space Design Specialists

A partnership that’s evolved over more than a decade.

I’ve worked with RSL through two full website builds - each designed to reflect their growth and leadership in recreation, sport, and leisure consulting across New Zealand.

The most recent site features a comprehensive project library with an interactive map, showcasing many case studies through a clear, intuitive structure. Together we’ve also developed video content, a clean, research-driven content strategy, and consistent on-brand visuals.

Beyond the website, I continue to support RSL with document design, graphics, and general digital needs to keep their materials aligned and professional.

Services: Ongoing Partnership · Web Design & Development · Content Strategy · Video Integration · Document & Graphic Design

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Enviroflo

Drainage & Stormwater Specialists

Clean, functional, and built to flow - just like their work.

For Enviroflo, I led the full website project from start to finish, including strategy, design, development, and content writing. The goal was to create a modern online presence that reflected their expertise and reliability in drainage and stormwater systems.

Working alongside Charlie Rose Creative, we coordinated a full day of on-site photography to capture the team, their equipment, and real projects in action - giving the final site a fresh, authentic, and distinctly local feel.

Services: Strategy · Design · Development · Content Writing · Photography Coordination

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Good Guys Concrete

Concrete Services – Christchurch

Good Guys Concrete is a small, hard-working local concreting crew known for their reliable workmanship and no-nonsense approach. They’re flat-out most of the year, so the brief was simple - create a clean, functional website that tells their story and shows their work, without adding to their workload.

I worked closely with Joe to handle every part of the process, from project planning, design, and development to photography coordination and content writing. The result is a straightforward, easy-to-navigate site that captures who they are - genuine, capable, and good guys to deal with.

Services: Strategy · Design · Development · Photography · Content Writing

NEW WEBSITE LAUNCHING NOVEMBER 2025!

All Heights

Telecommunications, Steelworks & Engineering

All Heights is a specialist team working across New Zealand’s telecommunications and engineering sectors - building, maintaining, and upgrading the structures that keep our networks connected.

I partnered with owner Matt to plan, design, and develop a new website that clearly showcases their technical capability and safety-first approach. The site includes a clean, structured layout with dedicated pages for Telecommunications Steelworks & Erections, Engineering & Structural Services, and Upgrades & Capacity Enhancements - supported by sharp imagery and concise, confident copy.

The goal was to create a professional digital presence that reflects their hands-on expertise and reliability - strong, clear, and built to last.

Services: Strategy · Design · Development · Content Writing · Image Curation

NEW WEBSITE LAUNCHING NOVEMBER 2025!

Papanui Spiritual Centre

Community, Connection & Spiritual Growth

The Papanui Spiritual Centre has long been a welcoming space for spiritual learning, healing, and community in Christchurch - hosting regular services, workshops, and special events that bring people together in warmth and understanding.

I designed and built their website to reflect that same sense of calm and connection, making it easy for visitors to explore upcoming events and discover what the Centre offers. Alongside the website, I continue to provide ongoing social media management, including creating and posting events, developing visual content, reporting on performance, and keeping the website up to date.

The result is a cohesive, active online presence that helps the Centre reach and engage their growing community.

Services: Website Design & Development · Content Writing · Social Media Management · Reporting & Ongoing Support

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SRS

Innovation In Timber Processing

SRS operates the largest sawmill in the South Island - a cornerstone of New Zealand’s timber industry and a business that has thrived through innovation and smart technology.

I partnered with the team to design and develop a modern website that reflects their scale, capability, and forward-thinking approach. The project included planning, design, and development, as well as coordinating photography, videography, and drone footage to authentically capture their operations and team in action.

The result is a bold, professional online presence that showcases SRS’s leadership in timber processing - blending industrial strength with technological sophistication.

Services: Strategy · Design · Development · Content Writing · Photography & Videography Coordination

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Thief Brewing

Craft Beer, Christchurch

Thief Brewing already had a simple website but wanted to take things further - adding ecommerce functionality to sell their beers directly online.

I worked with the team to develop their ecommerce strategy, including product pricing, stock management, and site structure, ensuring the system worked seamlessly with their small-scale brewery operations. From there, I handled the design, build, content, and graphics, creating a site that feels true to their brand - relaxed, independent, and proudly local.

The result is an easy-to-use online store that helps Thief connect with more customers while keeping their personality front and centre.

Services: Ecommerce Strategy · Design · Development · Content & Graphics · Ongoing Support

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FFNZ – Forests For New Zealand

Sustainable Forestry, Simply Presented

FFNZ needed a clean, professional digital presence to showcase their work in sustainable forestry and land management. The goal was simplicity - a clear, easy-to-navigate website that acted as a modern digital brochure.

Alongside the website design and development, I created the company logo and stationery suite, ensuring a consistent visual identity across both print and digital platforms. The finished result is calm, confident, and enduring - much like the forests they manage.

Services: Branding · Logo Design · Stationery Design · Website Design & Development

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AERU – Agribusiness & Economics Research Unit

Research, Policy & Economic Insights

The AERU team at Lincoln University produce a vast amount of research - from agricultural economics to sustainability and policy analysis - and needed a website capable of housing and organising a large, complex library of academic work.

I worked closely with the researchers to develop a clear information architecture that could handle hundreds of publications, while remaining easy to navigate for both academic and public audiences. The project involved planning sessions, content mapping, design, and development, all focused on usability and accessibility.

The result is a robust, professional platform that allows decades of research to be discovered, searched, and shared - helping AERU’s work reach the people who can put it into action.

Services: Strategy · Information Architecture · Design · Development · Content Planning

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TotesTotes

Playful Design, Practical Purpose

TotesTotes began as a creative side project that quickly turned into a full-fledged brand - celebrating everyday style with a sense of humour and a splash of colour.

I developed the brand from the ground up, including strategy, logo design, photography direction, content writing, and ecommerce setup. The website was designed and built to showcase limited-edition tote collections, each with its own story and aesthetic, supported by a cohesive social media presence and ongoing content marketing.

From business planning to packaging, every detail was crafted to create a brand that feels fun, thoughtful, and proudly Kiwi.

Services: Brand Strategy · Logo Design · Photography Direction · Website Design & Development · Ecommerce · Social Media & Content

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Artisan Paving

Civil & Commercial Paving Specialists

Artisan Paving are market leaders in civil and commercial paving and streetscaping across New Zealand, known for their craftsmanship, reliability, and long-term client relationships.

They wanted a simple “shop-front window” website - a single-page design that could showcase their projects and capabilities without fuss or ongoing maintenance. Already a busy company with steady demand, the goal wasn’t lead generation, but credibility and presence when pitching alongside their valued partners on large-scale projects.

In addition to the website, I’ve supported Artisan Paving with proposal document design, general IT support, and business administration tools, helping streamline communication and keep their brand presentation consistent and professional.

Services: Strategy · Design · Development · Content · Proposal & IT Support

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…and many more.

From small start-ups to established organisations, I’ve had the privilege of working with a wide range of New Zealand businesses - each project crafted with care, clarity, and purpose. If you’re planning a new website or a refresh, let’s chat about how we can make it work for your business.

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  • We have loved our relationship with Pixelsmith over the last three years – they respond quickly to our requests, but also challenge and push us to move beyond our preconceptions to present our full value to the world. Pixelsmith not only provides technical and design excellence, but combines business nous. We cannot either look fantastic and engaging or present our story in a way that sells – we have to do both. Kat projects our brand with style and professionalism and authentically packages our story to present our value to the world – Pixelsmith is digital genius.

    Patrick O’Neill, Global Research

  • We have been a client of Pixelsmith for several years. Kat has created and managed our beautiful website, and creates and manages our events on Social Media. Kat is amazing to deal with, so professional, creative and just excellent at her job!

    Nicki Tasker, Papanui Spiritual Centre

  • Pixelsmith has provided us with a professionally designed website that is perfect for our needs. Kat was incredibly helpful in working with us to incorporate our requirements, spending a lot of time helping us to plan the structure and functionality of the website (which is quite complex!). Working with Pixelsmith has been a dream - we highly recommend their services!

    Tim Driver, AERU

  • Pixelsmith have drummed up significant band awareness around The Institution in very little time, building a loyal following with strong social media engagement.

    Ryan Gebbie, Co-Owner, The Institution